Every now and again I hear authors, publishers and other would-be writing gurus all saying the same thing: it is very important to know exactly who your audience is before you write. I don’t mind telling you that every time I hear that, I groan. I don’t like to be restricted by boring things like that; I just wanted to write my story. Let the publisher worry about how they’re going to market my story: I am creating a work of art, darling!
Believe me, if you ever feel that way, you’re not alone. But lately I’ve learned that knowing who your audience is is just as important to the artistic side of writing (the most important part, surely?) as it is to the boring business side of things.